WoollyBoolly

service web

 

Following the publication of the summer collection book, we collaborated once again with Woollybolly. This time to relaunch the brand’s website. The goal was to translate the essence we had been building across seasons into a refined digital experience that reflects the brand’s values and craftsmanship.

Woollybolly works closely with artisan women in Peru, Bolivia, Sarajevo, Bosnia, and Romania, celebrating their deep knowledge of traditional knitting techniques. The new website places this human narrative at the center, pairing a clean and functional design with the brand’s philosophy of empowerment and slow, intentional production.

Editorial photography by Anton Corbijn adds coherence to the visual universe we have been shaping with the brand, allowing the digital platform to feel like a natural extension of Woollybolly’s editorial work.